Our Story

STRIDE was founded in 2019 in Portland, Oregon, with a simple belief: great shoes shouldn't require a complicated sales pitch. We design footwear that looks good, feels good, and lasts — then we price it fairly and skip the hype.

Our founder, a long-time runner and product designer, grew frustrated with an industry that prioritized influencer deals and flashy campaigns over the shoes themselves. STRIDE was created as an alternative — a brand that puts all its energy into the product and lets customers decide for themselves.

What We Stand For

Quality Materials

We source premium leathers from trusted tanneries, high-performance mesh from specialist mills, and durable outsole rubber from Vibram and Continental. Every material is chosen for function and longevity, not cost-cutting.

Honest Pricing

We sell direct and keep margins reasonable. No inflated MSRPs, no fake "was" prices, no manufactured urgency. What you see is what it costs. We believe fair pricing builds lasting trust.

Thoughtful Design

Every shoe starts with a real use case and real feedback. We prototype extensively, test with athletes and everyday wearers, and refine until the fit, function, and look all work together seamlessly.

Sustainability

We're not perfect, but we're working on it. We've introduced recycled knit uppers, use water-based adhesives where possible, and ship in 100% recycled packaging. Our goal is carbon-neutral operations by 2028.

Based in Portland

Our small team works out of a studio in Portland's Central Eastside. We handle design, testing, and customer support in-house. Manufacturing is done by vetted partner factories in Vietnam and Portugal, each meeting our strict labor and quality standards.

We're a team of 14 people who genuinely use the shoes we make. That's not marketing — it's just how we work.

Our Promise

Every pair of STRIDE shoes comes with free shipping on orders over $75, a 30-day return policy for unworn shoes, and a quality guarantee that covers manufacturing defects for one year. If something goes wrong, we'll make it right.